The process of financing a startup begins with analytics: the product, demand for it, market size, financial performance indicators or their forecasts, skills and experience of the team, level of management, risks and other factors are evaluated. The choice of a suitable round of investments, the type of investor (business angel, accelerator, venture fund, and so on), the determination of the amount required by the company depends on the result. Financing at each new stage involves attracting more and more funds.